Challenges the product is addressing

● Proactively detects user churn in B2C and B2B Saas applications

● Continuously measure user engagement with six different metrics based on Context and Activity

● Help increase customer retention

● Help increase user engagement & Minimize loss of revenue by detecting chrun early

How the challenges are being addressed

● Using a proprietary algorithm developed by PTG which measures a user’s engagement with the app based on the following metrics -

- Overall Time Spent

- Overall Actions Performed

- Overall Custom Actions Performed

- Overall Engagement with Different Areas of the app (Identified by the Context)

- Frequency of Sessions

- User Flow Patterns identified by leveraging NGram patterns on user activity

● Multi-channel support – consistent user experience across all audiences/implementations & Fully secure, physically, and logically isolated, with data encrypted in transit

Product Highlights

● Build your own churn prediction engine in minutes

● Multi-Tenant platform that can enable B2B applications to provision automatic churn predictions to multiple clients with their own secure Churn Prediction AI model trained on their respective user data

● Real-Time observability and governance to observe activity of users in real time or analyse historic data to review past activity and engagement

● Combine Churn prediction AI with Recommendation Engines to address Customer Churn and Customer Engagement in the same process flow

● Correlate Churn Prediction & Recommendations with user activity to assess effectiveness of recommendations (Additional Feature)

● Simplified integration with your data and user experiences

● Multi-lingual support

● Self-learning, continually enhanced recommendations

● Fast, operates at scale and in real-time & Built-in monitoring dashboards and insights

Churn Prediction Engine - Data Machines

by People Tech Group Inc