Marketing Performance App

Maya is an app that helps companies gain insights into their marketing performance by providing a unified view of key metrics and KPIs across various advertising platforms and data dimensions. The app enables users to connect their ad sources and other marketing performance data on Maya's platform, and use simple and comprehensive views to analyze it. This allows for high-level decision making, everyday reporting, and identifying overperforming/underperforming campaigns as well as opportunities, trends and patterns. Maya integrates with popular platforms such as Google Ads, Facebook Ads, LinkedIn Ads, Apple Ads, Bing Ads, Quora Ads, Reddit Ads and TikTok Ads. It also allows easy integration of any other marketing platform or offline expenses via csv upload, giving users the flexibility to track and analyze all their marketing expenses in one place. Additionally, the data model can be accessed and loaded via Office Excel, providing Excel users with the capability to perform in-depth analysis using the existing model structure.