https://store-images.s-microsoft.com/image/apps.2818.23f6fd59-24c4-41bf-9387-35b99b608450.cddb1d80-39c9-405c-8f5f-9d560a3580f5.131bd022-6e6e-48d5-9fbd-1994d4ce5e9b

Live Scan Consumer Communication Tool

by Connecting Food

Build consumer confidence and loyalty with blockchain transparency.

LiveScan® offers a simple way for food brands to connect with consumers using dynamic data. By scanning the label, consumers explore batch-level, consumer-friendly details about the real history of a food product. Food system transparency builds consumer confidence and loyalty. Consumers want proof, not just another brand story.

  • Presents relevant, dynamic, batch-level data in a consumer-friendly format

  • Maximizes consumer engagement with minimal effort: no app to download and no registration required

  • Allows brand managers to configure the web app’s look and feel

  • Offers the source, certifications, transfer dates, sustainability metrics, and more food product details

  • Leverages existing data generated by suppliers

  • Provides 3rd-party validation through “Verified on Connecting Food” label

At a glance

https://store-images.s-microsoft.com/image/apps.46449.23f6fd59-24c4-41bf-9387-35b99b608450.cddb1d80-39c9-405c-8f5f-9d560a3580f5.d2718a76-3484-4c5b-9f27-183252b534ff
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https://store-images.s-microsoft.com/image/apps.39684.23f6fd59-24c4-41bf-9387-35b99b608450.cddb1d80-39c9-405c-8f5f-9d560a3580f5.183a4188-f0ca-4f5e-871e-c890ebe47a72