https://store-images.s-microsoft.com/image/apps.40624.6b975b15-b86a-4327-906d-2b4e501e22da.882503b7-f432-4023-bc46-0d0717910884.ba8dd5ac-69c5-4b34-945f-0fc1fb5a09e0

Rapid Adopt - Dynamics 365 CRM Gamify Solution

by Cognizant

Leverages persona based points system & user insights to foster CRM adoption boosting OCM


Cognizant’s 'Rapid Adopt' offering is designed to help organizations increase the adoption of their Dynamics 365 CRM systems by introducing a gamification and fun based approach which will award points for relevant activities and allow visualization of performance metrics in a Power BI dashboard.

The Gamification solution is currently targeted for Customer Service Agents and Sales agent personas.

Customer Service Offer:
With increase of Customer Service team, organisations are experiencing variability in how efficiently and consistently cases are handled in Dynamics 365. Agents often miss key details in basic case management, underutilize available resources for complex queries, and lack the proactive follow-up skills necessary to drive customer satisfaction. This inconsistency affects case resolution times, SLA compliance and the overall quality of our support.

By introducing a gamification approach, the solution will award points for these activities and visualize performance metrics. This system will not only motivate the Customer Service team but also increase CRM adoption by offering rewards and recognition for top performers, ultimately improving overall customer satisfaction.

Sales Offer:
The sales team at an organization is struggling with CRM adoption, leading to inconsistent data entry and limited visibility into sales performance. Despite the availability of Microsoft Dynamics 365 CE, most salespeople are not fully leveraging its capabilities, resulting in missed opportunities and inefficient processes.

To encourage greater usage, we need a system that tracks key activities, such as creating leads, updating records, and closing opportunities.

By introducing a gamification approach, the solution will award points for these activities and visualize performance metrics in a Power BI dashboard. This system will not only motivate the sales team but also increase CRM adoption by offering rewards and recognition for top performers, ultimately improving overall sales efficiency.

The price and implementation duration will be estimated and customized based on client requirements identified during discovery phases.

At a glance

https://store-images.s-microsoft.com/image/apps.4756.6b975b15-b86a-4327-906d-2b4e501e22da.1a8d7a34-ccc7-4f42-a6af-d4e628532726.fa8dfb88-392d-4f9b-b545-6882871dcc97
https://store-images.s-microsoft.com/image/apps.51410.6b975b15-b86a-4327-906d-2b4e501e22da.1a8d7a34-ccc7-4f42-a6af-d4e628532726.295d53cf-c1e4-4f71-b5f6-7cccfefe4d48
https://store-images.s-microsoft.com/image/apps.61276.6b975b15-b86a-4327-906d-2b4e501e22da.1a8d7a34-ccc7-4f42-a6af-d4e628532726.8dcc211c-de16-4488-a6ef-fb5ac8ab9306