IBM Connected Sales & Marketing Transformation helps clients to automate, digitize and enhance the sales and marketing processes of an organization while elevating customer experiences.
With our offering, “IBM Connected Sales and Marketing with Dynamics 365”, we enable our clients to gain deeper insights, access unified customer profile, streamline sales processes and elevate customer experiences across the entire customer journey to improve business growth. As part of the offering, we partner with clients to perform an end- to-end implementation for sales and marketing transformation in a span of 5-9 months*. The engagement starts with the IBM Garage jumpstart (Closely integrated with Microsoft Catalyst workshop) which brings together key client stakeholders to envision desired future state (North Star), identify current challenges against that North Star, and determine key enablers – Technology, Data, People, Process. This is followed by implementation of use cases for sales and marketing transformation using accelerated, scalable, and iterative approach. We also help leverage our best-in-class accelerators (based on Dynamics 365) to: